So essentially what I’m talking about in this vlog is the way in which YouTube particularly, but other new mediums as well I’m sure, has begun trying to structure itself in some ways after legacy media regardless of its success as something totally different.
I’ve talked about this before on my YouTube channel and it’s something that greatly concerns me, particularly in the reassertion of an unnecessary celebrity culture in new media. Where YouTube SHOULD be something which shuns the concept of hierarchies among creators/consumers/prosumers/produsers/whatever you want to call the wider group of humans who utilise the platform, in a very medium-is-the-message way, it instead in a sense has headed in a trajectory that simply reflects legacy industries that have come before it. Something I sincerely hope we’re not too late to push back against.
I explain the concept more fully via this video I made with a bunch of highschoolers if you want to watch that as well, and even better in another video we never finished making. My thoughts on the matter are pretty sprawling (and a little clunky at times, this video being made before I started taking Digital Media classes) BUT they’re there.